Viruses, malware, slow computer speeds, and screen death are some of the threats that plague computer owners in Penrith. While most computer owners understand and know enough to operate their devices, few of them can fix these devices if something goes wrong. If you have the knowledge of keeping computer up and running, this is a business opportunity that you can do in Penrith. However, like any other business out there, you must learn to beat your competitors at their game by focusing on getting repeat customers. Here are top tips you can use:
Offer Value for Money
Most technicians in Penrith compete mainly on price. This is not the best strategy to leverage if you are looking for repeat customers. Most customers who discover your computer repair Penrith solely through slashed rates will never develop solid relationship with you and tend not to return. They are more likely to move to your competitor when they too offer lower rates. Charge reasonable prices and ensure you offer more value than your customers ordinarily expect.
Provide Stellar Customer Service
You can do a very repair good work, but your customers will always be quick to remember one or two bad experiences. Avoid this by being totally honest in your conversations with them and making order cancellations easy. Additionally, make it easy for your customers to reach your through various channels and get prompt and friendly replies.
Implement a Customer Loyalty Program
Many of your customers will be more than happy to keep working with you if you always reward them. People naturally love to be appreciated. You can give a small free service for your loyal customers.
Get Personal
Do things that make your customers feel that you are interested in them. For example, send that personal “thank you” note after you repair your clients’ computers. This way, you make them feel that they are part of your success.
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Be on Social Media
Use the power of social media to make your old customers see how your business is booming. This is often done to reinforce “attractiveness”. In fact, studies have shown that this alone is enough to make many of them excited to keep coming for your services. When you are on these sites, ensure you are social and don’t be tempted to sell always. If there are a few feedbacks from past clients, don’t forget to show it.
Parting Thoughts
Always remember that your customers aren’t mere statistics or numbers. Your computer repairs Penrith business will only stay afloat if you handle your customers like real humans. Keep in mind that it is easier and cheaper to retain your old and current customers than win new ones who do not know much about you.
