Advertising

Media wall banners serve two purposes: they function as a backdrop for photographs and promote brands, companies, and people sponsoring an event. To get the most out your banner, however, you will need to come up with an eye-catching banner that will not only draw attention from guests but also win potential customers for your company. You want guests to know about your brand, and banners give you the perfect opportunity to raise awareness of your business. Here are quick tips that you can implement when creating media walls Melbourne.

Your Company Logo Speaks Volumes

A critical step in designing a banner is to make your business logo more prominent. Blurry logos on banners look unprofessional and will not benefit your company in any way other than ruining your brand. Consequently, place large and high-resolution logos that are visible from a distance. Don’t put the logos too close or too far from each other while optimizing their size.

Choose Colors Wisely

You will find each trade show having a different theme, and it’s best to design a banner with colors that coordinate with the event idea. Nevertheless, this does not mean that your business should look different from its original image. Splash some portion of your core colors on the banner to maintain and protect your brand, but remember to still flow within the dimensions of the event theme. Note that white backgrounds tend to contribute to the glare effect, something that’s not admirable in photography.

Decide On The Size And Material

Although wall banners play a huge role in brand promotion, poor selection of size and material may deter the objective. A quick tip when deciding on the scale is to get to know the number of people you would like to take pictures in front of the banner. Subsequently, create a broader banner to accommodate a large group of models or guests posing in front of it. Additionally, an anti-glare fabric, though quite expensive, is essential for outstanding photographs.

Go seamless

As much as you want to optimize the size of your banner to accommodate the right group size during a photo shoot, ensure that your wall banner is seamless. The last thing guests would expect is two banner pieces stitched together with a visible seam at the middle. Find the right resources and printing services to create a smooth wall banner regardless of its size.

Conclusion

As much as you want to use media walls Melbourne to promote your company brand and reputation, your success will rely heavily on the choices you make during design and printing. Use prominent logos and fonts on your banners while ensuring that the colors match the theme of the event. Lastly, select your banner size and material wisely.

Any marketer knows the importance of display advertising, whether it is used on exhibition, road show, fair, a trade show or store. If utilized correctly, it is the best and affordable form of advertising that is banging on target and hard to miss. With the use of portable display, one can easily attractively display goods. So get the best portable displays Australia and make a fantastic display of your premier products.

Easy assembly and set up

Portable displays are just what you’d expect – easy-to-move, professionally designed exhibits. A lightweight, pop-up frame supports custom-designed fabric panels that can be easily attached and removed. The entire thing sets up in minutes with no special tools. When you’re ready to take it down, it all fits into a neat little case that is easy to maneuver and carry.

Rugged and Durable

Just because they’re lightweight and easy to manage doesn’t mean they’re flimsy. Portable displays Australia are designed to withstand use over and over again as they travel with you to promotional events. Their professional construction means they’ll likely last longer than the message you’re currently displaying on it! That’s not a problem, though, since the graphic panels can be swapped out with new panels anytime you want. One display could serve multiple departments, each with their message or information to share.

Well-designed

The display banners can be used as a display stand, backdrop, or tabletop for promotion of the new or existing products of the company. All the innovative display designs give you the competitive edge to stand alone among the competitors. The other competitors would be showing their display designs; the portable displays should be fresh, creative, and exciting to capture the visitor’s attention towards your booth.

Affordable

The cost involved in choosing the appropriate displays is one of the main concerns for an effective marketing strategy. The trade show graphics provide an excellent opportunity to introduce new products and services to the world, but if it is not done effectively, you will end up with wasting your money. But with the portable display, it’s cost savings on multiple fronts – Low storage costs, zero labor costs, and low transportation costs.

Summary

The portable displays allow you to easily pack them into boxes and transport them from one event to the other; only one person is required for the setting up and dismantling of the displays. The cost and the efforts involved in transporting the general display graphics will be saved. You need to show the benefit of the products and services your company is offering, in comparison to the competitors to get immediate attention to your booth.