Every business that wants to have a strong online presence, great brand reputation and high traffic needs to invest in the best web design they can find. How a website looks, the user experience and quality of information available on the web pages can have a big impact on its conversion rate. While SEO can direct a lot of traffic to the site, only the design and content on the site have the power to convert the traffic into subscriptions or sales. While some business owners may be tempted to take a DIY approach to webdesign by registering a domain name, downloading a free template and paying for website hosting, the quality of results obtained will be mediocre. Ideally, business owners need to hire the best Naples web design company to design their website.
Attributes of a Great Site
i) Fast Page-Loading Speed
Today, consumers do not have any patience. They are always looking for instant results. If they are directed to your site, but your landing page takes several seconds to open, most internet users will navigate away, and this will translate to missed opportunities. To convert traffic, you need to have a site that has been designed to load in a few milliseconds. This will give you a chance to try and convert internet users.
ii) Amazing Graphics
When a web page opens, the first thing that internet users will notice is the graphics. The colors, theme or color combination, will catch the user’s attention and convince them to read the article, watch the video or take a closer look at a photo on the web page. If the graphics are poor, internet users may dismiss you as unprofessional or an amateur with nothing to offer. Therefore, you need to hire a firm that can create a site with amazing graphics
The best sites are usually very secure to protect the personal details of clients as well as their credit card details. They often have SSL encryption among other types of security features to give users confidence about privacy protections.
iv) Quality Content
The best sites have useful content that is user-oriented and plagiarism free. When internet users land on a site that has useful content, they will spend time checking out some of the offerings, and give you a better chance to convert them.
v) Ease of Navigation
One of the main goals of hiring professionals is to improve user experience on your site. Users should be able to navigate easily from one page to another as well as from one section of the site to another.
When looking for the best webdesign agency, therefore, you need to take a look at sites developed by different firms and rate them based on these factors to identify the best one.